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Old 12-11-2010, 11:42 AM   #1
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Default Does the message dismay?

While the beauty in natures diversity is indeed awe inspiring so far that fact alone has not been an impetus toward action.
How do we best engage discussion that might lead to change?



Biodiversity communications: inspiration at BioFresh

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“Engaging people in the wonder of nature is a vital first step for conservation. Whilst it is appropriate for scientists and conservationists to want to tell people about threats and losses to biodiversity, it risks adding to a background sense of gloom. We need to balance the message that ‘biodiversity is declining and it’ll cost us’ with more aspiration messages such as ‘Hey, isn’t nature amazing. Surely it is something we’d all want to cherish and protect
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Old 12-11-2010, 12:27 PM   #2
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Of course there is nothing wrong with admiring the beauty. We watched Disney's 'Oceans',
released earlier this year, with our granddaughter. It was for her marine biology course so I'm thinking the instructor agrees that for pure awesome visual 'Oceans' does the job.
There is an official trailer video that gives just a hint of what to expect.
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Old 12-11-2010, 01:12 PM   #3
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Originally Posted by Gloria View Post
We need to balance the message that ‘biodiversity is declining and it’ll cost us’ with more aspiration messages such as ‘Hey, isn’t nature amazing. Surely it is something we’d all want to cherish and protect.
There is something cool about the positive statement.
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Old 12-14-2010, 02:31 PM   #4
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dapjwy, When working with a group of volunteers at restoration sites it is very clear that they are initially brought out by their concerns. But they continue to return and contribute because the place itself and being there, has captured their hearts. A very positive statement. So yes, very cool.
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Old 12-14-2010, 06:07 PM   #5
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dapjwy, When working with a group of volunteers at restoration sites it is very clear that they are initially brought out by their concerns. But they continue to return and contribute because the place itself and being there, has captured their hearts. A very positive statement. So yes, very cool.
Great to hear, Gloria.

I can't wait until my own property will capture people's hearts.
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